See the companies that entered the 2012 Smart UK Project

VisionIPTV


Product & nature of innovation
VisionIPTV’s white label video apps deploy the latest adaptive http streaming support and manual bit rate selection to ensure delivery of consistent, high quality, video content to any Android or iOS device. Vision IPTV’s native apps are fully integrated with the company’s industry leading content management system and content distribution platform. This is a complete backend solution which can be customised for broadcasters and content owners and supports all current commercial models from subscription, pay-as-you-go to PPV and advertiser funded. Personalisation options enable the viewer to program their own VOD and live channel streaming links into their own player providing a viewing experience that deepens engagement with the mobile device.

Relevance & global potential
Until now it has been expensive, and taken time for broadcasters to deliver streaming video or video libraries to mobile devices. Any broadcaster or content owner can now quickly and effectively take advantage of any Android or iOS mobile device to deliver the same quality branded TV content as seen on TV, PCs, internet connected TV sets and via set top boxes. The potential for broadcasters and now brands as ‘brandcasters’ to directly engage with customers through online video and television channels is at last a realistic marketing tool. For the cost of the transmission of one TV advertisement during a high profile sports match, brands can now set up and run a broadcast quality mobile internet video channel for a year.
www.visionip.tv

The Fuller CV Limited


Product & nature of innovation
The Fuller CV has designed the CV Writer app to help job-seekers create a polished CV, then email the application direct from the phone. With 800 recruiter-approved model phrases, the user can build a resume in as little as seven minutes. The app auto saves your work as you go, works off-line, offers instant preview and lets the user download and save the file to the desktop as a Microsoft Word file for further editing.

Relevance & global potential
With the globe hit by recession and unemployment rising, competition for jobs is harder than ever. The CV Writer app enables the user to build and send off CV-based applications in high volume at a moment’s notice, no matter where they are. The recruiter-certified phrases give job seekers where English is their second language an even playing field when applying.
http://www.thefullercv.com

Screenreach Interactive


Product & nature of innovation
Screach is an app and SDK available in iOS and Android for a digital media platform that allows users to interact with the world around them. They can access local information, connect to global and venue specific content, play social games and share experiences with friends. Screach acts as a discovery engine for location based, social experiences, and delivers in-app and user to user interactions with any Screach enabled content that may be on another platform such as TV, radio or digital signage. Built on an open platform with ScreachML language anyone can create their own Screach experience for users to enjoy for free. Businesses can monetise their experiences through Screach Business, a mobile ad network that enables user profiling.

Relevance & global potential
With the mobile app advertising industry predicted to be worth $4.5bn by the end of 2012, Screach enables brands and advertisers to start creating measurable real time, two-way content. This content uses Screach technology to profile the user and learn more about them. In tandem, Screach is going to give mobile users the power to make everything around them more interactive, engaging and personal. It gives them the tools to enhance the everyday things they enjoy though entertaining, social and rewarding content. Screach supports voucher and reward redemption encouraging an increase in engagement and driving personal revenue through engagement with advertising.
www.screenreach.com